This is a legacy website for the Behavioural Design Lab. It is no longer updated.
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Welcome to the Lab

Design-thinking, Psychology

Image by Flickr user Jill G; used under Creative Commons Attribution licence

Today, we’re proud to open the doors to our shiny new website.

Our aim is simple but challenging: to cross the divide between research and practice.

We’re here to help everyone from students to CEOs understand the role of behaviour in the problems they face and adopt new approaches through design-led innovation.

Warwick Business School has the leading centre for Behavioural Science in Europe, while the Design Council champions great design to improve lives.

Have a browse to read our thoughts on current projects and news, look for inspiration in the library or share with the world what you find interesting.

As the website grows and develops, we hope it will become a community resource.

The complexity of the issues faced by society demands that all sectors work in new ways together, combining creative problem solving with experimentation.

With your help, we’ll make it easy to build these partnerships. As echoed at our launch last November, behavioural design needs you.

So come on in, we’re open.

© 2015 Warwick Business School and the Design Council